6.2 Million Americans Saw the Golden Goal
Some 6.2 million viewers on ESPN saw Landon Donovan send the U.S. into the round of 16 at the 2010 FIFA World Cup, the largest soccer audience ever for the cable network.
Of course, world wide viewership for the World Cup must be close to a billion.
via Broadcasting & Cable.
One measure of the World Cup’s popularity comes from spam:
How’s this for proof that the World Cup is immensely popular? Anti-spam filter solutions provider MessageLabs estimated this week that 25 percent of all spam is now World Cup-related.
via GigaOm’s NewTeeVee.